Top Talent like Tiffany are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tiffany Arlotta

Social Media Marketing Specialist
New York, NY, US
Social Media
Campaign Management
Film
Videography
Photography
Content Creation
Marketing
Available for hire fromNegotiable
Contracts
Creative Marketing Professional Helping Brands Connect With People | Influencer and Partnership Communications | UGC Content Creator | Luxury Brands, Hospitality
I’m a passionate marketing professional specializing in the hospitality and luxury sectors, with expertise in social media management, SMS marketing, influencer management, and content strategy. I’m known for my innovative ideas and thorough market research, helping brands connect authentically with their audiences and drive successful campaigns. Outside of work, I enjoy creating and sharing user-generated content, and collaborating with brands like the Empire State Building, HeliNy, Mercer Labs, JustFab, Gregory’s Coffee and more. I’m dedicated to delivering content that not only engages but also leaves a lasting impression, always aiming to inspire and connect with others through my work. Lets connect

Projects

Recent Work

I've helped everything from B2B, to lifestyle, and experiential brands scale fast and stand out. With 6+ years driving brand growth, viral content, and strategic partnerships, I blend bold creative with data-backed performance to deliver real results, like $1.5M in revenue, 113% follower growth, and millions of eyes on branded content. Whether it’s rebranding a hot tub boat tour, launching influencer programs, or making your email + social work smarter, I build magnetic brand experiences that convert.See More

Work History

T

Freelance Video Producer

The NudgeSelected as one of the exclusive video producers for the popular app The Nudge, crafting engaging videos highlighting things to do in NYC, and contributing to a vibrant community of over 150K+ NYC community. Achieved over 159K video views, with each video resonating with a diverse audience, leading to a significant increase in content reach and user interaction. Produced and edited high-impact, engaging video content showcasing hidden gems, local hotspots, and unique events around NYC, with a focus on driving user engagement and app usage.
S

UGC Photography / Videography

Self EmployedSpecializes in crafting compelling user-generated content that captures the essence of extraordinary experiences. Based in NYC but with a global reach, brings a fresh perspective to every project. Expertise includes creating engaging content for tour operators, bars, restaurants, and high-end products. Leveraging a background in Growth Marketing, infuses strategic insights into every project to deliver impactful results. Developed viral social media content for personal brand, gaining 1.6M+ views on a recent collaboration with Mercer Labs on TikTok through high-quality visual storytelling. Built and nurtured strong partnerships with top-tier brands such as The Empire State Building, Halara, Ghirardelli, Giftory, and Nest New York to develop compelling visual campaigns that resonated with audiences and generated significant brand awareness. Skilled in identifying trends and virality potential, ensuring content stays relevant and is optimized for maximum reach across social platforms.
S

Head of Digital Marketing

Sea the CitySep 2023 - Sep 2025 • 2 yrs 1 moExecuted impactful press outreach initiatives, elevating company visibility and reputation across various media channels, securing features in top-tier news outlets, and facilitating participation in a popular Netflix Reality TV show. Developed strategic influencer and business partnerships with a focus on hospitality, creating a structured approach for collaborations through unique campaign briefs for each partnership. In 2023 alone, influencer partnerships resulted in over $48.6K in sales. Utilized data-driven insights to fuel significant growth in the company's Instagram following, achieving an impressive 67.6% increase from 34,000 followers in September 2022 to 57,000 followers by September 2023. Successfully initiated an SMS channel, amassing over 4,000 subscribers through VIP membership programs and generating an impressive $55,000 in revenue within a span of 6 months. Led the development and management of three unique company websites, enhancing user experience, infusing timely seasonal messaging, and strategically managing promotions to further enhance engagement and drive sales for both Hot Tub Boat and Jet Ski products. Independently orchestrated and executed photoshoots, including the recruitment of models, photography, and post-production editing, to enhance visual content for the company's website.
S

Social Media Marketing Manager

Sea the CitySep 2022 - Sep 2023 • 1 yr 1 moManaged and generated engaging content for multiple social media channels, including Instagram, TikTok, YouTube, Pinterest, and Facebook for both Hot Tub Boat and Jet Ski products in two markets. Took charge of handling all copy content and direction for new DC website. Developed and managed multiple events in two markets.
L

Email Marketing Associate

LeafLinkNov 2021 - Jul 2022 • 9 mosFully owned LeafLink deals campaigns and successfully drove E-commerce emails to several markets, resulting in 45% of participation from retailers. Reworked and developed conversational marketing playbooks for top-level navigation pages to drive towards more targeted conversations on current product offerings. Led the execution of all email marketing communications on a weekly basis which includes testing, launch, analysis, and optimization for various campaigns. Established an email marketing calendar which led to better organization, prioritization, and planning of email campaigns throughout the year.

Education

M

Montclair State University

Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
B

Brookdale Community College

Associate's degree, Marketing

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Creative Marketing Professional Helping Brands Connect With People | Influencer and Partnership Communications | UGC Content Creator | Luxury Brands, Hospitality
I’m a passionate marketing professional specializing in the hospitality and luxury sectors, with expertise in social media management, SMS marketing, influencer management, and content strategy. I’m known for my innovative ideas and thorough market research, helping brands connect authentically with their audiences and drive successful campaigns. Outside of work, I enjoy creating and sharing user-generated content, and collaborating with brands like the Empire State Building, HeliNy, Mercer Labs, JustFab, Gregory’s Coffee and more. I’m dedicated to delivering content that not only engages but also leaves a lasting impression, always aiming to inspire and connect with others through my work. Lets connect

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Tiffany are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Tiffany Arlotta

Social Media Marketing Specialist
New York, NY, US
Social Media
Campaign Management
Film
Videography
Photography
Content Creation
Marketing
Available for hire fromNegotiable
Contracts

Projects

Recent Work

I've helped everything from B2B, to lifestyle, and experiential brands scale fast and stand out. With 6+ years driving brand growth, viral content, and strategic partnerships, I blend bold creative with data-backed performance to deliver real results, like $1.5M in revenue, 113% follower growth, and millions of eyes on branded content. Whether it’s rebranding a hot tub boat tour, launching influencer programs, or making your email + social work smarter, I build magnetic brand experiences that convert.

Work History

T

Freelance Video Producer

The NudgeSelected as one of the exclusive video producers for the popular app The Nudge, crafting engaging videos highlighting things to do in NYC, and contributing to a vibrant community of over 150K+ NYC community. Achieved over 159K video views, with each video resonating with a diverse audience, leading to a significant increase in content reach and user interaction. Produced and edited high-impact, engaging video content showcasing hidden gems, local hotspots, and unique events around NYC, with a focus on driving user engagement and app usage.
S

UGC Photography / Videography

Self EmployedSpecializes in crafting compelling user-generated content that captures the essence of extraordinary experiences. Based in NYC but with a global reach, brings a fresh perspective to every project. Expertise includes creating engaging content for tour operators, bars, restaurants, and high-end products. Leveraging a background in Growth Marketing, infuses strategic insights into every project to deliver impactful results. Developed viral social media content for personal brand, gaining 1.6M+ views on a recent collaboration with Mercer Labs on TikTok through high-quality visual storytelling. Built and nurtured strong partnerships with top-tier brands such as The Empire State Building, Halara, Ghirardelli, Giftory, and Nest New York to develop compelling visual campaigns that resonated with audiences and generated significant brand awareness. Skilled in identifying trends and virality potential, ensuring content stays relevant and is optimized for maximum reach across social platforms.
S

Head of Digital Marketing

Sea the CitySep 2023 - Sep 2025 • 2 yrs 1 moExecuted impactful press outreach initiatives, elevating company visibility and reputation across various media channels, securing features in top-tier news outlets, and facilitating participation in a popular Netflix Reality TV show. Developed strategic influencer and business partnerships with a focus on hospitality, creating a structured approach for collaborations through unique campaign briefs for each partnership. In 2023 alone, influencer partnerships resulted in over $48.6K in sales. Utilized data-driven insights to fuel significant growth in the company's Instagram following, achieving an impressive 67.6% increase from 34,000 followers in September 2022 to 57,000 followers by September 2023. Successfully initiated an SMS channel, amassing over 4,000 subscribers through VIP membership programs and generating an impressive $55,000 in revenue within a span of 6 months. Led the development and management of three unique company websites, enhancing user experience, infusing timely seasonal messaging, and strategically managing promotions to further enhance engagement and drive sales for both Hot Tub Boat and Jet Ski products. Independently orchestrated and executed photoshoots, including the recruitment of models, photography, and post-production editing, to enhance visual content for the company's website.
S

Social Media Marketing Manager

Sea the CitySep 2022 - Sep 2023 • 1 yr 1 moManaged and generated engaging content for multiple social media channels, including Instagram, TikTok, YouTube, Pinterest, and Facebook for both Hot Tub Boat and Jet Ski products in two markets. Took charge of handling all copy content and direction for new DC website. Developed and managed multiple events in two markets.
L

Email Marketing Associate

LeafLinkNov 2021 - Jul 2022 • 9 mosFully owned LeafLink deals campaigns and successfully drove E-commerce emails to several markets, resulting in 45% of participation from retailers. Reworked and developed conversational marketing playbooks for top-level navigation pages to drive towards more targeted conversations on current product offerings. Led the execution of all email marketing communications on a weekly basis which includes testing, launch, analysis, and optimization for various campaigns. Established an email marketing calendar which led to better organization, prioritization, and planning of email campaigns throughout the year.

Education

M

Montclair State University

Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
B

Brookdale Community College

Associate's degree, Marketing

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.