Top Talent like Stephanie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Stephanie Barbour

Growth Marketing Manager
Project Manager
Creative & Brand Strategist
Denver, CO, US
Operations Management
Digital Marketing
Marketing Analytics
Website Management
Marketing
Growth Marketing
Available for hire fromNegotiable
Contracts
Director of Ecommerce | DTC Strategy, Growth & Conversion Optimization
Seasoned ecommerce and digital strategy leader with 10+ years driving revenue, performance, and growth for DTC brands. Expertise in ecommerce management, CRO, lifecycle marketing, Shopify optimization, and cross-functional leadership across beauty, fashion, and wellness sectors. Proven ability to scale direct-to-consumer businesses through data-driven decision making, A/B testing, and integrated marketing campaigns.

Work History

C

Director of Ecommerce

cocokindOversee end-to-end Cocokind DTC including ecommerce, lifecycle, acquisition and retention; develop and manage the DTC roadmap to maximize conversion and sales; optimize Shopify stack for speed and cost efficiency; collaborate with Brand on product launches, campaigns and promotions; deliver weekly/monthly performance reporting to executives and stakeholders to increase visibility and stress-test strategy.
H

Ecommerce Manager

HatchMar 2022 - Jan 2024 • 1 yr 11 mosLead ecommerce optimization and onsite performance across channels; CRO, SEO, analytics, CRM, and merchandising; drive data-based revenue growth and site testing; collaborate cross-functionally to scale launches and promotions; build scalable systems for initiative rollout.
F

Acquisition Marketing Manager, CRO & Ecommerce

FableticsAug 2020 - Mar 2022 • 1 yr 8 mosOwn CRO for media-driven and organic traffic; develop full-funnel KPI reporting and landing-page testing roadmap; partner with Brand Marketing to maximize campaigns and launches; drive new customer conversion and revenue growth across campaigns and journeys.
S

Email Marketing Coordinator

Stella & Dot Family of BrandsSep 2016 - Mar 2018 • 1 yr 7 mosManage day-to-day email marketing initiatives for KEEP Collective and EVER Skincare; collaborate on promotional calendars, segmentation, targeting, and dynamic content; implement campaigns in Marketing Cloud.
S

Associate Manager, Digital Strategy

Stella & Dot Family of BrandsAug 2016 - Jan 2020 • 3 yrs 6 mosDrive digital marketing strategy across email, SEM, paid social and site optimization; partner with Marketing, UX, CMS, and creative teams to evaluate and optimize campaigns for KEEP brand; lead cross-functional initiatives to improve performance.
B

Marketing Associate

Blue Goji Corp.Oct 2015 - Aug 2016 • 11 mosGrow social media presence; plan and execute campaigns; track ROI and compile reports; coordinate campaigns and website content; manage email marketing sequences.
D

Social Media Strategist

dailyRx News NetworkOct 2014 - Oct 2015 • 1 yr 1 moBuild and maintain an engaged health community across social platforms; plan and analyze social media ad campaigns; pull data from GA, Insights and analytics to report results.

Education

T

Trinity University

Bachelor of Science, Business Administration2009 - 2013

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Director of Ecommerce | DTC Strategy, Growth & Conversion Optimization
Seasoned ecommerce and digital strategy leader with 10+ years driving revenue, performance, and growth for DTC brands. Expertise in ecommerce management, CRO, lifecycle marketing, Shopify optimization, and cross-functional leadership across beauty, fashion, and wellness sectors. Proven ability to scale direct-to-consumer businesses through data-driven decision making, A/B testing, and integrated marketing campaigns.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Stephanie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Stephanie Barbour

Growth Marketing Manager
Project Manager
Creative & Brand Strategist
Denver, CO, US
Operations Management
Digital Marketing
Marketing Analytics
Website Management
Marketing
Growth Marketing
Available for hire fromNegotiable
Contracts

Work History

C

Director of Ecommerce

cocokindOversee end-to-end Cocokind DTC including ecommerce, lifecycle, acquisition and retention; develop and manage the DTC roadmap to maximize conversion and sales; optimize Shopify stack for speed and cost efficiency; collaborate with Brand on product launches, campaigns and promotions; deliver weekly/monthly performance reporting to executives and stakeholders to increase visibility and stress-test strategy.
H

Ecommerce Manager

HatchMar 2022 - Jan 2024 • 1 yr 11 mosLead ecommerce optimization and onsite performance across channels; CRO, SEO, analytics, CRM, and merchandising; drive data-based revenue growth and site testing; collaborate cross-functionally to scale launches and promotions; build scalable systems for initiative rollout.
F

Acquisition Marketing Manager, CRO & Ecommerce

FableticsAug 2020 - Mar 2022 • 1 yr 8 mosOwn CRO for media-driven and organic traffic; develop full-funnel KPI reporting and landing-page testing roadmap; partner with Brand Marketing to maximize campaigns and launches; drive new customer conversion and revenue growth across campaigns and journeys.
S

Email Marketing Coordinator

Stella & Dot Family of BrandsSep 2016 - Mar 2018 • 1 yr 7 mosManage day-to-day email marketing initiatives for KEEP Collective and EVER Skincare; collaborate on promotional calendars, segmentation, targeting, and dynamic content; implement campaigns in Marketing Cloud.
S

Associate Manager, Digital Strategy

Stella & Dot Family of BrandsAug 2016 - Jan 2020 • 3 yrs 6 mosDrive digital marketing strategy across email, SEM, paid social and site optimization; partner with Marketing, UX, CMS, and creative teams to evaluate and optimize campaigns for KEEP brand; lead cross-functional initiatives to improve performance.
B

Marketing Associate

Blue Goji Corp.Oct 2015 - Aug 2016 • 11 mosGrow social media presence; plan and execute campaigns; track ROI and compile reports; coordinate campaigns and website content; manage email marketing sequences.
D

Social Media Strategist

dailyRx News NetworkOct 2014 - Oct 2015 • 1 yr 1 moBuild and maintain an engaged health community across social platforms; plan and analyze social media ad campaigns; pull data from GA, Insights and analytics to report results.

Education

T

Trinity University

Bachelor of Science, Business Administration2009 - 2013

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.