Nikki Bedford

Content Creation

Content Writing

Copywriting

TikTok Management

Instagram Reels

Blog Writing

Instagram

Canva

Available for hire fromNegotiable

Contracts

Social media strategist and marketer with a passion for connecting businesses and entrepreneurs with their dream clients.

Strategy and analytics-driven social media strategist with a passion for creating engaging, high-impact content organic social media content. I've empowered brands across industries like health coaching, dental professionals, city councilors, and more to elevate their social presence and create authentic connections with their dream clients/ audiences.

Projects

PASSPORT Camps

Challenges: PASSPORT needed to boost their social media presence but struggled with low engagement, slow follower growth, and not enough time to keep up with posting while juggling everything else. How I Helped: I stepped in to create a simple, effective social media plan that included high-energy posts, smart tagging, and clear calls-to-action (CTAs). I took over content creation and scheduling, freeing up their team to focus on their mission without stressing about social media. Results: Instagram over the course of 90 days (Summer Camp Season) Reach Increase: 300% Content Interactions: Up by 600% Followers Gained: 427 Profile Visits: 10kSee More

Chicago's Green Wedding Alliance

As Social Media Manager for Chicago’s Green Wedding Alliance, I managed their Instagram content, implemented a data and competitor research-driven strategy, created custom graphics, and edited Instagram reels. Over three months, I also managed their blog—writing biweekly posts, coordinating guest blogs with local vendors, creating content that emphasized sustainable wedding practices, and promoting eco-friendly wedding vendor members of the Green Wedding Alliance. A key project was promoting their Wedding Recyclery event, where strategic social posts helped drive a sold-out event. Checkout their Instagram feed at the link to view some of my work!See More

Work History

Social Media Manager

PASSPORT CampsFreelancer- Managed Instagram, Facebook, and TikTok for PASSPORT staff and main camp accounts, showcasing three summer camps occurring simultaneously. - Created engaging short-form content and graphics to highlight camp activities and foster community interaction. - Responded to and reposted User-Generated Content. Achieved a 401% increase in reach, 153% in engagement, and 6% in followers over 90 days.

Social Media Manager

Stephanie Pavlovcik LLC- Managed Chicago’s Green Wedding Alliance Instagram, maintaining a cohesive feed and designing graphics for visual appeal. - Wrote and coordinated weekly blog posts with wedding vendors, and developed content ideas based on key themes. - Edited vendor B-roll into optimized Instagram reels. - Created engaging captions and copy that resonated with the audience and aligned with the alliance’s mission.

Social Media Manager

Fusion One MarketingFreelancer- Managed social media for a mix of businesses like home improvement companies, window and door firms, doctors' offices, and catering services. - Managed accounts on LinkedIn, Instagram, X, and Google Posts, keeping each brand's online presence active and engaging. - Created graphics and wrote captions that fit each brand’s image.

Office & Social Media Manager

RMR 4x4Full-time EmployeeAug 2022 - Sep 2023 • 1 yr 2 mos-Manage all aspects of online inventory, bookkeeping, and logistics for RMR 4x4, ensuring smooth operations and timely order fulfillment. -Coordinate customer appointments, provide exceptional service and address inquiries and requests. -Handle inbound calls and emails, promptly responding to customer inquiries and resolving issues effectively. -Create captivating social media content on Instagram and TikTok, resulting in a 50% increase in reach and a 17% growth in followers. -Lead merchandise production and manage Shopify operations

Social Media Manager - Founder

NBSocialsFreelancer- Created content strategies for FB, IG, Twitter, LinkedIn, and TikTok. - Ran social media campaigns and crafted posts, images, videos, and blogs. - Built online communities and adapted strategies for authors, non-profits, and coaching businesses. - Provided monthly reports with insights and recommendations for performance optimization.

Education

University of Alabama at Birmingham

Bachelors , Psychology, Minor in Marketing Aug 2018 - May 2022

Similar Pangeans

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!