Mark Merrywest

Product Manager

London, England, GB

Strategic Planning

Product Marketing

Product Management

Available for hire fromNegotiable

Contracts

CPO & Product Strategist | Experienced Product Leader Focused on Strategy & Growth

I'm a down-to-earth product leader with experience turning complex challenges into practical solutions. I began my career in software development and have worked through roles in ICT, agile project management, and product marketing. I focus on creating clear product strategies that align with real business needs, using data and customer feedback to drive decision-making. I’ve hands-on experience with AI integration and SaaS transformations, and I work closely with teams to deliver measurable results. Ultimately, I’m passionate about making technology work for people and helping organisations grow through sensible, user-focused product strategies.

Projects

Yond

Yond is a travel planning app designed to revolutionize how people create their trips by eliminating the traditional, time-consuming search process. Instead of endless browsing and research, Yond allows users to: Capture Inspiration: Seamlessly save and import travel ideas directly from social media platforms like TikTok and Instagram. Generate Personalised Itineraries: Yond analyses these saved inspirations to automatically create tailored trip itineraries. Book with Ease: Directly book accommodations, experiences, and other travel components within the app. Key Benefits: "Search-less trip planning": Eliminates the need for extensive online research. Social Media Integration: Leverages the power of visual travel inspiration. Simplified Planning: Consolidates the entire travel planning process into a single, intuitive platform. Modern Travel: Caters to the current trends of finding travel inspiration on social media.See More

Work History

Chief Product Officer & Co-Founder

YondDeveloped a clear product strategy for an AI-powered travel platform. Created and maintained a practical roadmap for personalised travel discovery. Secured pre-seed funding by demonstrating market differentiation. Led a small, cross-functional team to deliver key product features. Established an analytics framework to guide product improvements.

Fractional Head of Product

HuahanaGuiding startups through strategic product discovery. Defining core value propositions and identifying target markets. Facilitating Design Sprints to rapidly validate product concepts. Developing strategic product roadmaps to prioritise features and drive market traction. Conducting market research and competitive analysis to inform product strategy decisions.

Lead Product Manager

SimprintsSep 2023 - May 2024 • 9 mosIntroduced product processes to embed a product mindset across the team. Defined the overall product strategy and approach in collaboration with key stakeholders. Worked with cross-functional teams to foster a culture of continuous improvement and customer focus. Utilised data-driven decision-making to refine the product roadmap and drive better outcomes.

Lead Product Manager

floccSep 2019 - Apr 2023 • 3 yrs 8 mosLed a multi-functional team across 25+ client projects. Developed scalable processes for product development and idea evaluation. Conducted workshops to align business strategy with technical execution. Improved sprint completion rates and reduced development costs.

Education

University of East Anglia

Executive MBA, Business Administration, Management and Operations2016 - 2018

Chartered Management Institute

Level 7 Diploma, Professional Consulting2017 - 2018

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