Top Talent like Marie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marie Wickham

Creative & Brand Strategist
Growth Marketing Manager
Charlotte, NC, US
Brand Strategy
Social Media Marketing
SEO
Search Engine Marketing
Promotional Marketing
Advertising
Marketing
Leadership
Cross-functional collaboration
Digital Marketing
Growth Marketing
Marketing Strategy
Available for hire fromNegotiable
Contracts
Fractional CMO spearheading strategic planning, brand leadership, and growth acceleration.
Senior marketer and strategist with a passion for travel, food, and sustainability. Over 14 years of experience driving growth for digital businesses, including 6 years of leading cross-functional teams. Known for a bias for action, multicultural sensitivity, and delivering results in fast-paced environments.

Work History

S

Director of Marketing

Sourgum WasteJun 2022 - Sep 2024 • 2 yrs 4 mosDeveloped and implemented a comprehensive marketing strategy to support the waste and recycling startups growth objectives. Established the Sourgum brand and ensured consistency across all marketing channels and materials. Oversaw digital marketing initiatives, including search engine optimization (SEO), search engine marketing (SEM), pay-per-click advertising (PPC), content marketing, social media, and email campaigns. Collaborated with the sales team to create and execute lead generation, nurturing, and conversion strategies. Partnered with the development team on product enhancements and feature improvements to increase conversion rate optimization (CRO) and customer retention. Identified and secured partnerships to broaden Sourgum's reach and enhance marketing efforts. Managed corporate communication and public relations initiatives. Leveraged market research and customer feedback to gain insights into customer needs, preferences, and pain points, refining marketing strategies accordingly. Developed marketing dashboards to report key performance metrics and share insights with C-suite and other department heads. Led the marketing team, fostering collaboration among internal and external stakeholders.
Q

Senior Digital Manager

Qatar AirwaysSep 2021 - Jun 2022 • 10 mosLed the website and mobile application initiatives for QR Americas, driving revenue growth through the e-commerce channel. Developed and managed the sales promotions calendar, creating compelling offers to boost revenue. Directed a team of four in driving website traffic and sales through digital marketing strategies, including SEM, metasearch, affiliate marketing, paid social, programmatic display, video, audio, email, and SMS campaigns. Maintained and expanded the customer database, implementing strategies to enhance customer activation and retention. Managed product content and local site merchandising, optimizing conversion rates through targeted enhancements. Identified and activated strategic commercial partnerships to drive business growth and market presence.
Q

Marketing Manager

Qatar AirwaysSep 2018 - Aug 2021 • 3 yrsDeveloped and managed the marketing plan for QR North America, conducting competitive analysis and customer profiling to align with global marketing strategy and commercial objectives. Oversaw the North America marketing budget and led a three-person marketing team in executing campaigns, enhancing customer loyalty, securing partnerships and sponsorships, and supporting sales, e-commerce, and PR with targeted marketing content and materials. Onboarded and collaborated with agencies to analyze the market and competitive landscape, establish media buying strategies, launch campaigns with advanced targeting, and report on performance against key objectives and KPIs.
Q

E-commerce Officer

Qatar AirwaysJul 2017 - Aug 2018 • 1 yr 2 mosDirected the digital media buying strategy, budget, and implementation for QR's North American websites, maximizing online visibility and engagement. Managed the digital promotional calendar, executing campaigns across owned and paid channels to drive traffic and conversions. Communicated results and insights to local teams, upper management, and Head Office, ensuring alignment and transparency across all initiatives.
B

E-commerce Manager

Babeth's FeastMar 2014 - Jun 2017 • 3 yrs 4 mosLaunched and managed the e-commerce website for a specialty food retailer, overseeing logistics, database management, inventory control, merchandising, platform management, web design, and SEO to enhance user experience and sales. Spearheaded customer acquisition and retention efforts through strategic marketing planning, PPC campaigns, media buying, native advertising, email marketing, social media management, CRM initiatives, and analytics. Led customer service representatives to ensure high-quality user support and troubleshooting.

Education

H

HEC Paris

MSc in Management, Marketing2008 - 2012
U

University of Kent

BBA, Business Administration and Marketing2005 - 2008
L

Lycée Français Charles de Gaulle

Scientific Baccalaureate2003 - 2005
F

French American School of New York

1997 - 2003

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Fractional CMO spearheading strategic planning, brand leadership, and growth acceleration.
Senior marketer and strategist with a passion for travel, food, and sustainability. Over 14 years of experience driving growth for digital businesses, including 6 years of leading cross-functional teams. Known for a bias for action, multicultural sensitivity, and delivering results in fast-paced environments.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Marie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marie Wickham

Creative & Brand Strategist
Growth Marketing Manager
Charlotte, NC, US
Brand Strategy
Social Media Marketing
SEO
Search Engine Marketing
Promotional Marketing
Advertising
Marketing
Leadership
Cross-functional collaboration
Digital Marketing
Growth Marketing
Marketing Strategy
Available for hire fromNegotiable
Contracts

Work History

S

Director of Marketing

Sourgum WasteJun 2022 - Sep 2024 • 2 yrs 4 mosDeveloped and implemented a comprehensive marketing strategy to support the waste and recycling startups growth objectives. Established the Sourgum brand and ensured consistency across all marketing channels and materials. Oversaw digital marketing initiatives, including search engine optimization (SEO), search engine marketing (SEM), pay-per-click advertising (PPC), content marketing, social media, and email campaigns. Collaborated with the sales team to create and execute lead generation, nurturing, and conversion strategies. Partnered with the development team on product enhancements and feature improvements to increase conversion rate optimization (CRO) and customer retention. Identified and secured partnerships to broaden Sourgum's reach and enhance marketing efforts. Managed corporate communication and public relations initiatives. Leveraged market research and customer feedback to gain insights into customer needs, preferences, and pain points, refining marketing strategies accordingly. Developed marketing dashboards to report key performance metrics and share insights with C-suite and other department heads. Led the marketing team, fostering collaboration among internal and external stakeholders.
Q

Senior Digital Manager

Qatar AirwaysSep 2021 - Jun 2022 • 10 mosLed the website and mobile application initiatives for QR Americas, driving revenue growth through the e-commerce channel. Developed and managed the sales promotions calendar, creating compelling offers to boost revenue. Directed a team of four in driving website traffic and sales through digital marketing strategies, including SEM, metasearch, affiliate marketing, paid social, programmatic display, video, audio, email, and SMS campaigns. Maintained and expanded the customer database, implementing strategies to enhance customer activation and retention. Managed product content and local site merchandising, optimizing conversion rates through targeted enhancements. Identified and activated strategic commercial partnerships to drive business growth and market presence.
Q

Marketing Manager

Qatar AirwaysSep 2018 - Aug 2021 • 3 yrsDeveloped and managed the marketing plan for QR North America, conducting competitive analysis and customer profiling to align with global marketing strategy and commercial objectives. Oversaw the North America marketing budget and led a three-person marketing team in executing campaigns, enhancing customer loyalty, securing partnerships and sponsorships, and supporting sales, e-commerce, and PR with targeted marketing content and materials. Onboarded and collaborated with agencies to analyze the market and competitive landscape, establish media buying strategies, launch campaigns with advanced targeting, and report on performance against key objectives and KPIs.
Q

E-commerce Officer

Qatar AirwaysJul 2017 - Aug 2018 • 1 yr 2 mosDirected the digital media buying strategy, budget, and implementation for QR's North American websites, maximizing online visibility and engagement. Managed the digital promotional calendar, executing campaigns across owned and paid channels to drive traffic and conversions. Communicated results and insights to local teams, upper management, and Head Office, ensuring alignment and transparency across all initiatives.
B

E-commerce Manager

Babeth's FeastMar 2014 - Jun 2017 • 3 yrs 4 mosLaunched and managed the e-commerce website for a specialty food retailer, overseeing logistics, database management, inventory control, merchandising, platform management, web design, and SEO to enhance user experience and sales. Spearheaded customer acquisition and retention efforts through strategic marketing planning, PPC campaigns, media buying, native advertising, email marketing, social media management, CRM initiatives, and analytics. Led customer service representatives to ensure high-quality user support and troubleshooting.

Education

H

HEC Paris

MSc in Management, Marketing2008 - 2012
U

University of Kent

BBA, Business Administration and Marketing2005 - 2008
L

Lycée Français Charles de Gaulle

Scientific Baccalaureate2003 - 2005
F

French American School of New York

1997 - 2003

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.