Maria Loghin

I’m a UX designer with a passion for behavioral design and technology thrives on creative product design tasks with a portfolio of pragmatically and beautifully designed digital products. I have a strong track record of steering development teams to deliver complex business solutions and experience working closely with cross-functional stakeholders to define the requirements and a shared vision of success. When I’m not working, you’ll find me reading a book, researching my latest curiosities or playing board games.

Projects

Crossed Paths - Holistic Dating App

In the age where online dating often feels shallow and impersonal, I designed Crossed Paths to offer a fresh approach to online dating focused on authenticity, privacy and trust. By addressing common dating app frustrations—superficiality, safety concerns, and low-quality matches—Crossed Paths is redefining how people connect, offering a smarter, safer, and more fulfilling dating experience. Key features: Meaningful connections are prioritized by featuring in-depth profiles within dynamic social feeds, allowing users to share their thoughts and passions before revealing their appearance. Match photos remain hidden until mutual interest is established, ensuring connections based on personality first. The app highlights critical compatibility traits like love languages and lifestyle preferences, creating deeper, more relevant matches. Friend opinions and a user-backed trust rating system further enhance the experience by providing peer-backed insights and accountability, reducing the risk of catfishing and ensuring a safer community. Premium features include AI-generated icebreakers tailored to different tones, easing the anxiety of starting conversations.See More

Donzies - Task Management Made Easy

My main objective with donezies was to create a user-centered task management app design that tackles everyday productivity issues such as procrastination, task prioritization, and the tendency to underestimate the time required to complete tasks. By incorporating subtle yet impactful design elements, the app is tailored to counteract the heuristics that often hinder productivity. My Design Approach: User-Centric: I started with extensive user research, focusing on understanding the pain points and behavioral patterns of typical task management app users. This informed the design decisions throughout the project, ensuring the app addresses real user needs. Intuitive Interface: The UI was crafted to be clean and minimalistic, allowing users to focus on their tasks without unnecessary distractions. Every element was designed with the user in mind, creating a seamless experience that guides users through task creation, management, and completion. Behavioural Design: Understanding that users often struggle with cognitive biases, the app integrates features like easy progress tracking, customized prioritization and sorting of task lists and a distraction free focus mode. These elements subtly guide users towards better decision-making and improved task completion rates. Design Consistency: I created a comprehensive design system to ensure consistency across screensSee More

Mood Swing - Mood Based Music App

My take on music streaming apps represents a paradigm shift in the music streaming experience, offering users a deeply personalized connection with their music. By harnessing usage data and emotional cues, mood/swing dynamically generates and updates playlists that resonate with the user’s current mood. This innovation eliminates the friction of manual playlist creation, delivering an effortlessly personalized auditory experience. Key Features Emotion-Driven Playlists: Automatically updated playlists that adapt to users’ moods Real-Time Mood Tracking: Seamlessly syncs music with emotions for a deeply personal experience Customizable Mood Profiles: Allows users to create unique emotional soundscapes Smart Recommendations: Introduces new tracks that align with the user's current feelings Design Approach Rooted in extensive user research, the design prioritizes a minimalist, distraction-free UI that enhances emotional engagement. A consistent design system ensures a cohesive experience, while the app's adaptive features cater to evolving user needs, making mood/swing a truly next-gen music app.See More

Heal Me - 360 Healthcare Platform

HealMe is a comprehensive healthcare app that streamlines the patient experience by enabling cross-provider appointment bookings, centralized medical history tracking, and seamless prescription management. Designed to simplify healthcare navigation, HealMe empowers users with tools to manage their health efficiently, all in one place. Key Features Cross-Provider Appointments: Book and manage appointments across multiple healthcare providers from a single platform. Unified Medical History: Track and access your entire medical history, including test results and treatment records, in one secure location. Digital Prescriptions: Fill and refill prescriptions via the app, with QR code enabled fast pick-up at pharmacies, eliminating paper waste and keeping sensitive information safe. Seamless Integration: The app integrates with healthcare providers to offer real-time updates on appointments, treatments, and prescriptions. Design Approach The app's design prioritizes ease of use, with an intuitive, user-friendly interface that reduces the complexity of managing healthcare needs, which I indentified as the main pain point for the target audience. A consistent and scalable design system ensures a smooth experience across devices, while keeping navigation smooth and simple. HealMe redefines healthcare management by offering a holistic, user-centered approach.See More

Work History

UX Designer | Product Manager

data/morphosisCreated a user centric design for 20+ pages and over 20 pop ups. Created and maintained a cohesive yet flexible design system built with scalability in mind. Continuously conducting user and market research to feed the personas, user journey map and the overall product on a continuous basis. Creating and coordinating the product roadmap from ideation to launch. Implementing and tracking KPIs.

Project Manager

data/morphosisDrive complex software projects to success from planning to delivery for clients across industries including telecom, energy, and e-commerce. Identify and document requirements, resolve dependencies, while working to remove obstacles and align cross-departmental project teams. Collaborate with engineers and business representatives alike to understand their needs, goals, and methodologies to ultimately create a shared vision and foster alignment.

Project Manager

Loghin Maria-Corina PFAJan 2019 - May 2020 • 1 yr 5 mosSpearheaded software development projects in telecom and retail, driving the creation of reusable solutions for departments from Customer Success to Sales and Engineering. Managed a portfolio of 50+ Mulesoft APIs, spanning over 8 projects, ensuring high quality deliverables in alignment with organizational goals and security standards. Facilitated stakeholder communication, gathered business requirements, and coordinated development teams to ensure timely project delivery. Established project management processes, tools, and workflows, optimizing team performance and project outcomes.

Project Manager

Cap4 Lab s.a.r.l.Jun 2018 - Jul 2019 • 1 yr 2 mosLed the Mulesoft integration team within a major telecom organization, expanding the API network from 5 to 50+ nodes spanning over 10 projects as part of the digital transformation initiative. Acted as the single point of contact for service and change requests, ensuring efficient backlog management and coordination across multiple project plans. Defined and implemented best practices for API development and deployment, enhancing the organization's digital infrastructure.

Junior Project Manager

IBMSep 2017 - May 2018 • 9 mosSupported service and delivery management for a suite of 40+ business applications for a client in the insurance sector, ensuring smooth coordination of daily activities. Played a key role in improving overall project efficiency by implementing crucial tools such as holiday management and productivity monitoring. Implemented and continuously improved group level financial projections tools on the project.

Education

Universitatea Româno-Americană din București

Bachelor's Degree, Computer Science for Economics2013 - 2016

Academia de Studii Economice din București

Master's degree, Digital Business and Innovation2022 - 2024

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