Iuliia Istomina

Design

User Research

User Flows

User Interface Design

Mobile Design

User Personas

UI/UX Design

Prototyping

Available for hire fromNegotiable

Contracts

UX/UI Designer

Experienced UX/UI Designer with 3+ years leading end-to-end design for desktop and mobile solutions across SaaS, ERP, and sectors like Construction, HR Tech, E-Commerce, and Ad Tech. Designed solutions that brought 15+ projects to MVP, securing early-stage funding and market traction.

Work History

UX/UI Designer

Startup Consulting TeamFull-time EmployeeLed the design of 15+ AI-driven B2B desktop and mobile solutions, including ERP and SaaS systems, taking them from concept to MVP and securing an average of $350,000 in early-stage funding per project. Spanning industries like logistics, sustainability, food tech, fintech, and HR tech, developed platforms for waste exchange, restaurant management, educational loans, investment tools, and HR solutions. All projects received ENISA approval for implementation in Spain, validating market readiness. Mentored two design interns, equipping them to handle high-impact projects independently.

UX/UI Designer

ÁIOFreelancerJun 2023 - Sep 2023 • 4 mosLed product analysis, assessing innovations and market demand through competitor research. Designed information architecture and user flows for homeowners, contractors, and architects. Developed prototypes for key features like a 3D model viewer, Gantt chart tool, and information panel. Conducted UX testing, implementing improvements that increased navigation efficiency by 40% and boosted user satisfaction by 25%.

UX Designer | ERP System Redesign

Germany Simplified Part-time EmployeeApr 2023 - Jun 2023 • 3 mosRedesigned key ERP modules, focusing on Invoice and Team Management. Improved user experience by streamlining workflows, reducing invoice processing time by 40%, and enhancing team management efficiency by 25%. Intuitive interfaces reduced user errors by 30%, boosting overall system usability. Collaborated with developers and stakeholders to align design with business goals.

UX/UI Designer | Habit-Tracking Mobile App

JUNION - IT CommunityContract EmployeeNov 2022 - Feb 2023 • 4 mosDesigned a habit-tracking mobile app to help users build healthy routines. Created user flows, wireframes, and mockups, enhancing user experience and boosting engagement by 20%, with a 15% increase in daily habit completion rates. Collaborated with developers for seamless implementation aligned with product goals.

UX Reseacher

IBIMFull-time EmployeeApr 2021 - Oct 2022 • 1 yr 7 mosLed UX research for the PlanR construction management system, using surveys, interviews, A/B testing, and usability testing to enhance usability. Documented insights, tracked bugs, and collaborated with developers in iterative sprints. Research-driven updates contributed to contract renewals with over five major clients.

Education

Google

UX Design Specialization, UX DesignJun 2023

Peter the Great St.Petersburg Polytechnic University

Bachelor's degree, Civil Engineering2015 - 2019

National Technical University of Athens

Educational course, Transport Network2018

Technische Universität Graz

Educational course, Smart technologies2019

Universidade de Coimbra

Educational course, Smart technologies2019

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