Top Talent like Avantika are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Avantika P.

Content Marketing Manager
Available for hire fromNegotiable
Contracts
Experienced Digital Marketing & Content Strategy Expert | Specializing in SEO, AI Marketing, and Funnel Optimization | Expert in Brand Messaging, Omnichannel Campaigns, and Social Media
Strategic Growth & Digital Marketing Manager with over 4 years of experience leading high-impact, omnichannel campaigns for global brands. Specializes in AI Marketing, Funnel Optimization, and blending data-driven strategy with compelling executive-level brand storytelling. Experienced in Media, E-commerce, Nonprofits, and Fortune 500 Brands. Passionate about driving performance through creative strategy, committed to hitting ambitious goals through smart, engaging, and insight-led campaigns. Recognized by NBC, GBH, and Elite Daily, and winner of the New England Emmy College Award.

Work History

I

Content Strategy Manager

International Solutions Group● Developed and executed email marketing strategies to promote service products, resulting in a 20% increase in customer engagement and a 15% growth in revenue. ● Partnered with cross-functional teams to prepare 360 concept briefs and pr kits and successfully built strengthened strategic relationships with vendors, advertising agencies and leading partners. ● Tracked key metrics for analysis and data and oversaw the yearly paid media budget to develop a new marketing strategy introducing email marketing, and partner networking events. ● Executed all publishing workflows and cms social copy ensuring alignment with brand voice and standards.
B

Commerce Editorial Assistant

BDGAug 2021 - Sep 2022 • 1 yr 2 mos● Identify the best affiliate products to include in articles and add affiliate product links to content ● Collaborated with product and data analytics teams to develop critical analysis reports and implemented relevant key commercial metrics strategy across the shopping channel to align with the editorial brand. ● Cultivated exceptional retail and brand partnerships, sourcing both established and emerging high-demand brands. ● Owned and developed the overarching e-commerce strategy for fashion, home decor and beauty and wellness category, driving revenue growth and meeting ambitious targets. ● Performed market research for products to feature in BDG articles by studying popular products and new product trends ● Optimized and curated over 1500 affiliate articles.
N

Web Producer

NBCUniversalSep 2021 - Jul 2022 • 11 mos● Produced and published breaking news content for the organization's website, ensuring accuracy, timeliness, and adherence to journalistic standards. ● Developed engaging articles, headlines, multimedia elements and implemented SEO strategies to enhance the user experience, increase organic traffic and drive audience engagement. ● Edited and optimized videos for web delivery, including writing and production, voiceovers, and adding graphics. ● Managed the content management system to upload and publish news articles, videos, and related assets.
M

Content Strategist

MSL (Global)May 2021 - Jul 2021 • 3 mos● Developed and executed strong global/local paid media strategies to enhance brand visibility by conducting market research and competitive analysis to identify trends. ● Collaborated with the Corporate Digital Analytics & Insights team to establish campaign KPIs and optimize investments based on real-time performance resulting in a 15% increase in brand awareness and 30% improvement in customer engagement. ● Tracked and analyzed influencer campaign performance using social media analytics tools, making data-driven decisions to optimize future campaigns. ● Collaborated with the marketing team to adapt creative content strategies for everyday posts, product launches, updates, and editorial video content that resonates with the target audience.
B

Production Coordinator

Boston Area Research InitiativeApr 2021 - Jun 2021 • 3 mos
F

Content Strategist

Food Link, Inc.Sep 2020 - Jan 2021 • 5 mos
B

Content Manager

Bella Beauty NYCJun 2020 - Sep 2020 • 4 mos
T

Correspondent

The ScopeFeb 2020 - Jun 2020 • 5 mosCover and report on local events and stories
T

Correspondent

The Global ObserverOct 2019 - Jun 2020 • 9 mosPitch story ideas, cover events and write articles.
O

Content Writer

Odyssey.Apr 2018 - Jun 2018 • 3 mos

Education

H

Harvard University

Certificate, Marketing Management and Digital Strategy2024
N

Northeastern University

Master of Arts - MA, Journalism2019 - 2021
U

University of Maryland

Bachelor of Arts - BA, English Language and Literature2014 - 2018

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced Digital Marketing & Content Strategy Expert | Specializing in SEO, AI Marketing, and Funnel Optimization | Expert in Brand Messaging, Omnichannel Campaigns, and Social Media
Strategic Growth & Digital Marketing Manager with over 4 years of experience leading high-impact, omnichannel campaigns for global brands. Specializes in AI Marketing, Funnel Optimization, and blending data-driven strategy with compelling executive-level brand storytelling. Experienced in Media, E-commerce, Nonprofits, and Fortune 500 Brands. Passionate about driving performance through creative strategy, committed to hitting ambitious goals through smart, engaging, and insight-led campaigns. Recognized by NBC, GBH, and Elite Daily, and winner of the New England Emmy College Award.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Avantika are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Avantika P.

Content Marketing Manager
Available for hire fromNegotiable
Contracts

Work History

I

Content Strategy Manager

International Solutions Group● Developed and executed email marketing strategies to promote service products, resulting in a 20% increase in customer engagement and a 15% growth in revenue. ● Partnered with cross-functional teams to prepare 360 concept briefs and pr kits and successfully built strengthened strategic relationships with vendors, advertising agencies and leading partners. ● Tracked key metrics for analysis and data and oversaw the yearly paid media budget to develop a new marketing strategy introducing email marketing, and partner networking events. ● Executed all publishing workflows and cms social copy ensuring alignment with brand voice and standards.
B

Commerce Editorial Assistant

BDGAug 2021 - Sep 2022 • 1 yr 2 mos● Identify the best affiliate products to include in articles and add affiliate product links to content ● Collaborated with product and data analytics teams to develop critical analysis reports and implemented relevant key commercial metrics strategy across the shopping channel to align with the editorial brand. ● Cultivated exceptional retail and brand partnerships, sourcing both established and emerging high-demand brands. ● Owned and developed the overarching e-commerce strategy for fashion, home decor and beauty and wellness category, driving revenue growth and meeting ambitious targets. ● Performed market research for products to feature in BDG articles by studying popular products and new product trends ● Optimized and curated over 1500 affiliate articles.
N

Web Producer

NBCUniversalSep 2021 - Jul 2022 • 11 mos● Produced and published breaking news content for the organization's website, ensuring accuracy, timeliness, and adherence to journalistic standards. ● Developed engaging articles, headlines, multimedia elements and implemented SEO strategies to enhance the user experience, increase organic traffic and drive audience engagement. ● Edited and optimized videos for web delivery, including writing and production, voiceovers, and adding graphics. ● Managed the content management system to upload and publish news articles, videos, and related assets.
M

Content Strategist

MSL (Global)May 2021 - Jul 2021 • 3 mos● Developed and executed strong global/local paid media strategies to enhance brand visibility by conducting market research and competitive analysis to identify trends. ● Collaborated with the Corporate Digital Analytics & Insights team to establish campaign KPIs and optimize investments based on real-time performance resulting in a 15% increase in brand awareness and 30% improvement in customer engagement. ● Tracked and analyzed influencer campaign performance using social media analytics tools, making data-driven decisions to optimize future campaigns. ● Collaborated with the marketing team to adapt creative content strategies for everyday posts, product launches, updates, and editorial video content that resonates with the target audience.
B

Production Coordinator

Boston Area Research InitiativeApr 2021 - Jun 2021 • 3 mos
F

Content Strategist

Food Link, Inc.Sep 2020 - Jan 2021 • 5 mos
B

Content Manager

Bella Beauty NYCJun 2020 - Sep 2020 • 4 mos
T

Correspondent

The ScopeFeb 2020 - Jun 2020 • 5 mosCover and report on local events and stories
T

Correspondent

The Global ObserverOct 2019 - Jun 2020 • 9 mosPitch story ideas, cover events and write articles.
O

Content Writer

Odyssey.Apr 2018 - Jun 2018 • 3 mos

Education

H

Harvard University

Certificate, Marketing Management and Digital Strategy2024
N

Northeastern University

Master of Arts - MA, Journalism2019 - 2021
U

University of Maryland

Bachelor of Arts - BA, English Language and Literature2014 - 2018

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.