Alexis Acuna

JIRA

Asana

Jira

Prioritization

Blockchain

Google Analytics

Secondary Research

Research

Google Ads

API

Analytics

Integration

Available for hire fromNegotiable

Senior Product Manager | Fintech & Technical Product Leadership (12+ Years)

Senior Product Manager with 12+ years of digital product management experience specializing in fintech, compliance, and global workforce solutions. Has led product development and launches across streaming/OTT and B2B SaaS/fintech environments, delivering measurable outcomes including improved fraud detection efficiency (+50%), increased user retention (+30%), and revenue growth from $2M to $22M. Expertise includes blockchain technology, API integrations, payments/fintech platforms, agile product management, and data-driven, developer-friendly product design.

Projects

https://www.tellvera.com/

AI led Emotional Banking Companion

Work History

Senior Technical Product Manager

Sony Pictures Entertainment● Spearheaded the product development and launch of a new streaming service, exceeding monthly active user (MAU) targets by 30% within the first quarter. ● Developed product roadmaps and led cross-functional teams, leveraging tools like Asana, Trello, and Jira to deliver an MVP that outperformed key performance indicators. ● Conducted primary and secondary research and utilized analytics tools like Google Analytics, resulting in a 25% feature adoption rate for newly implemented functionality. ● Managed the end-to-end product lifecycle, including feature prioritization, roadmap creation, and stakeholder communication to drive innovation. ● Collaborated with internal departments (marketing, finance, operations) and external partners to deliver impactful solutions that enhanced the customer journey.

Senior Delivery Manager

Wizeline (NBCU, WBD, TelevisaUnivision)Nov 2021 - Mar 2024 • 2 yrs 5 mos● Directed development teams on three major OTT and CTV platforms, driving revenue growth from $2M to $22M over two years. ● Led product development for enterprise clients, balancing customer requirements with technical capabilities to enhance product performance. ● Improved user engagement metrics by 35% through collaboration with engineering, marketing, and customer success teams using Jira and Confluence. ● Leveraged Google Analytics to generate actionable insights, resulting in a 35% improvement in campaign performance and customer engagement.

Senior Program Manager

RappiJun 2020 - Nov 2021 • 1 yr 6 mos● Directed cross-functional product and engineering teams to execute project roadmaps, enhancing the customer experience and delivering impactful features. ● Designed and optimized customer lifecycle marketing campaigns, leading to a 20% increase in partner user acquisition. ● Analyzed market trends to shape product strategies, achieving a 40% boost in click-through rates for restaurant partners via Google Ads.

Product Manager / Product Owner

XapoMay 2018 - May 2020 • 2 yrs 1 mo● Led the development of KYC (Know Your Customer) and AML (Anti-Money Laundering) compliance systems, ensuring regulatory adherence and improving fraud detection efficiency by 50%. ● Built and integrated automated identity verification solutions, reducing onboarding time for new customers by 40%. ● Acted as Product Owner for Xapo’s mobile banking app, driving product strategy & execution that improved user retention by 30%. ● Developed and optimized in-app notifications and onboarding flows, increasing customer engagement by 15%. ● Worked closely with regulatory teams, engineering, and data analysts to enhance fraud prevention and secure banking operations.

Education

George Washington University

Master Certificate, Sustainable Tourism Development

American University

BA, International Business

American University

BS, International Development

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